This book is actually two subjects.The first third of this book explains how the author rose above an early life of failures and mediocrity. The author met a mentor who emphasised respecting other employees, people, and profit sharing. This mentor was a business partner and their company ended up making millions.
The next two thirds of the book is about how to write infomercials since that is what the author does for a living.
The book is a very detailed personal account of his company, events, and infomercials. Some references to the bible.
For me there's not much new here since I've read plenty of motivation and advertising books. But let's say you had a bad start or want to learn about infomercials, this book may be suitable for you.
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