12/24/2009

Review of Step Into the Spotlight!- 'Cause ALL Business is Show Business! (Hardcover)

I've enjoyed flipping through Tsufit's new book. It's not exactly the kind of book you would sit down and read cover-to-cover, but more one that you keep handy for right after a painful conference call or one of those incredibly long work days that seem to stretch as long as an average week. A quick flip will lead you to a little perspective, a fun anecdote or an exercise in figuring out, well, you.

And, all written in the chatty, playful voice of a woman who divides her career among executive coaching, book writing and stand-up comedy.

It's incredibly reminiscent of what Sark did for everyday creativity. Her scribbly journals and stream-of-consciousness creative guides at once elevate playfulness and introspection, seeking to loose a little wild creativity.

Tsufit may be a bit more buttoned up, but you can quickly see that her message isn't the words on the page, it's what she wants to inspire in her reader. A little confident, sassy business savvy that feels like you found it yourself.



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