Quinn's tome intellectually addresses the macro-economic trend of moving manufacturing, especially business-to-business durable goods, to a strategic enterprise model which instead of selling goods, will sell services that imbed the product that they manufacture.The intensity of Quinn's work is formidable! It has the same "feel" of a Peter Drucker work. ...which is a compliment to any author. This is not light reading....but it is worth every minute of effort
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