1/11/2010

Review of Guide to Investment Strategy: How to Understand Markets, Risk, Rewards And Behavior (Economist (Hardcover)) (Hardcover)

The main thrust of this book is that disastrous outcomes are far more likely than people would like to think, esp if they feel they "know" a certain market. it spends a lot of time justifying the need for diversification and how people respond to risk and adverse outcomes (behavioral economics).

definitely directed at the deep pocketed and (would-be?) financial managers who invest large sums of money (for themselves or others). it does not give you a strategy to follow (any good book CANNOT).

it also tries to show both sides: it says equities can have more risk than people imagine and also says that given past performance long term investors may be bullish on equities (esp when compared with "safe haven" treasuries). it suggests that the investors value their appetite for risk and reward and invest accordingly.

though it frequently resorts to tables and graphs, it is not super technical but does try to cover a lot of jargon and work by current economic research.



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