Showing posts with label Collins. Show all posts
Showing posts with label Collins. Show all posts

4/07/2010

Review of Deflation: What Happens When Prices Fall (Hardcover)

I follow the financial news fairly regularly, reading the news headlines and many of the columns on the Internet at least three times daily. A few months ago, the main topic of some of the economic stories was one that I had never seen in a contemporary financial column, the possibility of the U. S. economy entering into a deflationary state. A deflationary condition is when prices start to fall, and people begin to delay non-essential purchases in the belief that they will continue to fall, which can lead to an economic collapse. In general, it was considered a significant threat, and apparently the high officers of the Federal Reserve (the Fed) were preparing contingency plans if it were to happen. The possibility, consequences and potential benefits of a deflationary phase in the U. S. economy are the primary topics of this book.
Outside of major wars and their consequences, there were two major economic cataclysms in the U. S. economy in the twentieth century. The first was the Great Depression of the thirties, which was a major deflationary period. The second was the uncontrolled inflation of the seventies, where price increases were relentless, a major success was proclaimed when the inflation rate dropped to ten percent or less. These two long-term economic problems form the major historical basis for the basic premise that monetary policy is the preeminent driver of major economic trends. Milton Friedman, long the primary champion of monetary policy, is mentioned many times. Farrell finds many historical justifications to blame the severity of the two events on the Fed. While it cannot be refuted that the Fed made many major mistakes in both situations, the political leadership also must bear a great deal of responsibility. That point is made, but not quite as forcibly as it should have been.
The primary event that is driving the current concern over the potential for deflation is the performance of the Japanese economy in the last decade. It has been in a recurring deflationary condition throughout that time, performing sluggishly and with no end in sight. However, Farrell uses this as a point of demonstration as to how monetary policy can be used in a counterproductive manner. He argues that the Fed is smart enough to avoid those mistakes and will act quickly and forcibly to prevent a dangerous deflationary trend in the U. S.
Another major point is whether deflation is in fact a trend to be feared or welcomed. As Farrell so excellently points out, there have been many deflationary periods in the American economy, and while we remain focused on the 1930's, the others were often periods of economic expansion and growth. They were due to the development of new technologies, which led to previously unheard of improvements in efficiency. Dramatic improvements such as the telegraph, telephone, railroad and medical advancements all changed society and dramatically lowered the costs of gods and the efficiency of living. His point is that if the costs of the goods are declining due to increased efficiency, then it is a very good thing. Companies being forced to reduce their production costs in order to compete is always a boon to the overall economy.
The last chapter contains a series of recommended policy changes. The first is that global free trade should be expanded to include all nations. Farrell argues that since the poorer nations largely rely on agriculture, the U. S. should stop subsidizing agriculture, which would allow the products from the poorer nations to compete in the global markets. A valid point, but of course politically impossible. One point that I found of particular interest was the cost benefits of sophisticated medical care. He argues that nearly every successful medical treatment returns more than it costs. The exact figures are that from 1960 to 1997 it cost approximately $13,000 in medical spending and pharmaceutical research to gain one year of additional life and that the economic return on this additional year of life was $150,000. If true, it would be the most powerful argument for universal health care that could be made. An additional argument made in this section is that the current system of employer-managed health care programs is inefficient and should be refined into a single program.
Several pages are devoted to significant human capital investment, which means enormous investments in education and training. Farrell argues very forcefully that this is essential and historically justified. As Americans began moving from a rural, agrarian society to an urban, industrial one, the massive investments made in education were necessary for the transformation to be complete. He argues that sufficient investment capitol would be available if the agricultural subsidies were eliminated.
Farrell makes powerful arguments in favor of his basic premise that deflation is an expected consequence of dramatic increases in economic efficiencies due to the opening of global trade and technological advancements. While I sometimes had minor disagreements with his points of emphasis and understand that his proposals for solution are largely politically impossible, I found the book a sound analysis of what is now being raised as a potential economic danger.



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2/05/2010

Review of The Strategy Machine: Building Your Business One Idea at a Time (Hardcover)

Are you prepared to adapt your strategies to the constantly changing future?Are you ready for the rate of change to speed up?The Strategy Machine by Larry Downes (author of Unleashing the Killer App), contains great conceptual tools for thinking about ways to re-invent your business in the face of the technological and globalization revolutions.

It is clear that Downes wrote The Strategy Machine after getting a great deal more exposure to the strategic management process than he had when he wrote the classic Unleashing the Killer App.Where Killer App revolves around the central idea of organizations evolving towards success by destroying their own markets, fully a third of The Strategy Machine focuses on the greatest challenges of strategic change:overcoming cultural inertia and execution.This very likely comes from a close look at companies that, in the late 1990's, at least gave lip service to the revolutionary concepts in Killer App - companies that ultimately fell on hard times as the US economy bogged down on the twin disasters of the dot com bust and 9/11.In a sense, the book attempts to answer a question we will be hearing for years to come:Why did the 1990s juggernaut of self-destructive revolutionary companies slow down?

The core of Downe's strategic thinking revolves around three stages that an industry can go through - each of which amounts to a separate "industrial revolution", despite the fact that elements of each may be occurring simultaneously within a given industry:

1.Efficiency - Value is created through cost reduction with a full-bore attack on transaction costs.

2.Exchange - Value is created through information assets which arise from "virtual markets" which expose hidden transaction costs and other inefficiencies.

3.Emergence - Increased integration of the industry leads to an efficient "information supply chain"

One of the core concepts of the Killer App - the technological innovation that disrupts an industry by restructuring the supply chain - is a clear target for companies that are seeking to ride the emergence wave.Strategically, we see this concept somewhat differently based on your perspective:if you are a young company, you are probably seeking success by driving this kind of disruption, but if your company is more mature, your strategy may revolve around how you can profit from disruption that may extinguish your current business model.

The Strategy Machine does an excellent job ofhelping you to understand the concept of emergence so that you can be a part of the information supply chain - and therefore, one of the survivors in your industry.It then drives into some interesting prescriptions - always a tricky thing in strategy - which can help you think about executing on these concepts.First, Downes suggests that you design three concurrent plans for your strategy - one for each stage of industry transformation.The aim of these concurrent plans is to have a balanced portfolio of strategic projects going all the time - some delivering the mature process improvements required at the efficiency stage, some the blend of old and new technologies that characterize the exchange stage, and a few, very risky projects on the experimental end of the emergence stage.The Strategy Machine even goes so far as to suggest a ratio (3:2:1) of resource allocation to the projects as well as some good tools for populating your strategy portfolio and thinking about funding of projects at different stages.This is the meat of the practical tools offered by this book, and they are good tools.

The final part of The Strategy Machine covers the challenge of execution.Downes covers the social inertia confronted by all real strategic change, and gives a detailed assessment of the different types of obstacles - both external and internal - that you will have to overcome to successfully implement a profound change in your strategic direction.This part of the book is rich in anecdotes and real-world examples of companies that did or did not succeed in overcoming these obstacles.Unfortunately, while the concepts and examples are good, this last third of the book lacks the practical tools that make the middle third so valuable.Even so, The Strategy Machine is to be commended for devoting so much of its content to the ugly underside of strategy - implementation.This area is absolutely critical to strategic success, yet most strategy books focus all of their attention on information gathering, analysis and strategy formulation, leaving readers holding the bag when it comes to actual execution of strategy.

If your company is either seeking to disrupt an industry with innovative strategy or looking to survive an anticipated disruption, The Strategy Machine will give you excellent food for thought as well as some practical tools for thinking about the composition of your company's strategy portfolio.



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